Rogers Connect Market Research
Rogers Connect Marketing Research group is the only one of its kind in North America. They are a full custom research group embedded within Rogers Publishing. They conduct both qualitative (focus groups, roundtable discussions, advisory boards) as well as quantitative survey based research (online, telephone, direct mail). Rogers Connect Marketing Research group is a unique team that provides their clients with unmatched research capabilities. Along with the reach of Rogers Publishing, they are able to uncover insights to address their clients’ business needs and then communicate those insights to their clients’ target customers. www.rogersconnect.com
Chatelaine
Chatelaine is Canada’s favourite women’s media brand, with an unmatched ability to plug into women’s desires and interests in Health, Beauty, Fashion, Entertainment, Home, Food and Current Affairs. Chatelaine is the meeting place for Canadian women: it engages, delights, challenges and inspires – like a stirring conversation with a trusted friend. Now in it’s third year, www.chatelaine.com will host a great contest, profiling the Product of the Year winners and giving one lucky entrant the chance to win a Product of the Year prize.
Marketing Magazine
Marketing magazine is the voice of the advertising, marketing and communications industry.
Published 18 times per year, the magazine focuses on the three pillars of the marketing industry – clients, agencies and media – and also includes special themed reports, all emphasizing insight, analysis context and debate.
From media planning and buying, digital marketing, and television to reports on multicultural marketing, agency rankings and the out-of-home marketing, it’s all here to keep the industry informed and inspired.
As a partner in the Product of the Year program, Marketing Magazine was an important element particularly during the launch period, promoting the program and encouraging registration.
