4,000 Canadians participated in the annual consumer vote in to crown the years most innovative products! Nicola Tidbury, Sr. Director of Marketing, EnsembleIQ joined The Morning Show to give the first look at the most innovative products that are stealing the show this year as the Product of the Year winners were revealed. WATCH NOW
TORONTO, February 12, 2026 – the world’s largest globally recognized consumer-voted award for product innovation, today announces the 2026 Product of the Year Award winners, recognizing standout products across dozens of categories that are redefining innovation for Canadian shoppers. Determined through a national survey of 4,000 Canadian shoppers, conducted by global research partner Kantar, the awards celebrate products that demonstrate meaningful innovation, relevance and consumer appeal in today’s fast-evolving marketplace. “As consumers face an ever-expanding marketplace, Product of the Year continues to help simplify decision-making by spotlighting products that deliver proven quality and innovation,” said Mike Nolan, Global CEO of Product of the Year Management. “With today’s shopping landscape extending well beyond traditional retail—from direct-to-consumer channels and on-demand grocery delivery to real-time digital recommendations—trusted validation has never been more important.” “Against a backdrop of rapid retail transformation, including more immersive experiences and a heightened focus on sustainability and ethical choices, the Product of the Year Seal serves as a meaningful mark of credibility,” Nolan added. “The 2026 winners represent what Canadians value most today: reliable performance, solutions that make everyday life easier, and products that offer genuine value while helping shape the future of retail.” As shopping habits continue to shift across physical and digital channels, the Product of the Year Red Seal remains a powerful signal of credibility at shelf and online. Backed entirely by consumer votes, the designation gives shoppers confidence in identifying products that demonstrate innovation and quality within their categories. The 2026 winners span food and […]
With what has become an annual Product of the Year tradition, watch our segment on The Morning Show as Andrea Phills, Brand Manager, Product of the Year Canada, talks about the 2025 award winners as voted on by Canadian consumers for their outstanding innovation. WATCH NOW
TORONTO, February 6, 2025 – Product of the Year Canada, the largest consumer-voted, globally recognized award for product innovation, is proud to announce the highly anticipated winners of the 2025 Product of the Year Awards. With winners across 43 distinct categories, the products are awarded Product of the Year for outstanding innovation through a national survey of 4,000 Canadian shoppers conducted by Kantar, a global leader in consumer research. “In the evolving consumer landscape of 2025, the value of Product of the Year continues to prove itself to be a beacon of truth to shoppers. Consumers now have the most access we have ever seen to products and services with the marketplace becoming increasingly dynamic. Retailers are leveraging strategic partnerships and tapping into the growing influence of retail media to amplify their products’ reach and impact. “The retail sector is at a pivotal moment,” notes Mike Nolan, Global CEO of Product of the Year Management. “With the rapid adoption of AI-driven personalization, the mainstreaming of immersive shopping through virtual and augmented reality, and increased consumer demand for sustainable and ethically sourced products, innovation has never been more critical.” The Product of the Year seal has become a trusted emblem of quality, standing out in a crowded market where consumers value credibility. “Winning this distinction is more than an accolade—it’s a launchpad that connects brands with savvy, value-driven shoppers,” Nolan explains. “As we’ve seen this year, it’s the products that embrace smart functionality, eco-conscious designs, and innovative ingredients that truly resonate.” […]
Watch our favourite segment of The Morning Show as Andrea Phills, Brand Manager, Product of the Year Canada, talks about the 2024 award winners as voted on by Canadian consumers for their outstanding innovation. WATCH NOW
TORONTO, February 6, 2024 – Product of the Year Canada, the largest consumer-voted award for product innovation, is proud to announce the highly anticipated winners of the 2024 Product of the Year Awards. With winners across 39 distinct categories, the products are awarded Product of the Year for outstanding innovation through a national survey of 4,000 Canadian shoppers conducted by Kantar, a global leader in consumer research. “In the consumer landscape of 2024, the significance of Product of the Year has reached new heights. Today’s consumers enjoy unprecedented access to products. The marketplace has become dynamic and multifaceted with retailers leveraging strategic partnerships, harnessing the increasing influence of retail media to amplify their products’ reach and impact.” notes Mike Nolan, Global CEO of Product of the Year Management. “Over the past year, retail has seen significant changes, with the rise of immersive shopping experiences, and a shift towards sustainability and ethical consumption. The Iconic Product of the Year Seal not only recognizes innovation but also signifies a powerful endorsement in the modern retail era, enhancing the winners’ visibility and credibility in the marketplace.” Nolan also underscores the award’s established and growing importance for CPG companies. “It serves as a crucial platform for these companies to showcase their products’ excellence in quality and innovation. The 2024 award winners not only reflect the ever-changing trends in the Canadian market but also highlight outstanding features in function, design, packaging, or ingredients. As a company, we are enthusiastic about maintaining our position at the […]
TORONTO, February 16, 2023 – Product of the Year Canada, the largest consumer-voted award for product innovation, is proud to announce the highly anticipated winners of the 2023 Product of the Year Awards. With winners across 25 distinct categories, the products are awarded Product of the Year for outstanding innovation through a national survey of 4,000 Canadian shoppers conducted by Kantar, a global leader in consumer research. “Product of the Year is more valuable now than ever. The level of access consumers have to products today is unprecedented – far beyond retail aisles, they have DTC options, grocery delivery in the palm of their hands, and they can watch their favorite influencer review items they’re considering purchasing in real time,” notes Mike Nolan, Global CEO of Product of the Year Management. “Product of the Year is an established and increasingly relevant resource for CPG companies, helping their products stand out while showcasing their exceptional quality and innovation. The 2023 award winners further demonstrate the ever-evolving trends we are seeing in the Canadian market and as a company we’re thrilled to be at the forefront of recognizing these products for top performing function, design, packaging, or ingredients.” With the distinctive Product of the Year red seal that is globally recognized as the vote of confidence from consumers themselves, shoppers can easily cut through the clutter and trust that these products demonstrate the utmost innovation in their respective categories. From sustainability, personal care, household essentials to the latest food and beverage options […]
Watch our favorite segment of The Morning Show as Andrea Phills, Brand Manager, Product of the Year Canada, talks about the 2023 award winners as voted on by Canadian consumers for their outstanding innovation. WATCH NOW
Watch The Morning Show as Jennifer Litterick, CEO of EnsembleIQ, talks about the winners of the 2022 ’Product of the Year’ awards as voted on by Canadian consumers for quality and innovation. WATCH NOW
TORONTO, February 25, 2022 – Product of the Year Canada, the largest consumer-voted award for product innovation, is proud to announce the highly anticipated winners of the 2022 Product of the Year Awards. With winners across 35 distinct categories, the products are awarded Product of the Year for outstanding innovation through a national survey of 4,000 Canadian shoppers conducted by Kantar, a global leader in consumer research. In an ever-changing consumer landscape, the annual Product of the Year Awards are a go-to resource for those looking to find the best new products on the market, whether they’re shopping online or in-store. With a distinctive red seal that is globally recognized as the vote of confidence from consumers themselves, shoppers can easily cut through the clutter and trust that these products demonstrate the utmost innovation in their respective categories, whether in function, design, packaging or ingredients. “Given the continued flux and uncertainty over the past two years, we’re prouder than ever to provide consumers with the vote of 4,000 fellow shoppers as a guide they can trust when making important purchase decisions for themselves and their families,” said Mike Nolan, Global CEO of Product of the Year Management. “One of the great strengths of Product of the Year is that we champion manufacturers for putting forward products that reflect the latest trends and offer consumers the solutions they’re looking for.” For over 30 years globally and 13 years in Canada, Product of the Year has served as the stage for brands […]
Watch The Morning Show as Jennifer Litterick, CEO of EnsembleIQ, talks about the winners of the ’Product of the Year’ awards as voted on by Canadian consumers for quality and innovation. WATCH NOW
Product of the Year Canada, the largest consumer-voted award for product innovation, is announcing the 27 winners of its 2021 Product of the Year Awards. In a survey of 4,000 Canadian shoppers, the awards celebrate the most innovative product in their category, ranging from large appliances to skincare. READ MORE (gated content)
This year, 4,000 Canadian shoppers voted to determine the 27 winners of the 2021 Product of the Year Awards. Among the winners, several convenience store favourites. In Canada and around the world, consumer shopping behaviour has rapidly shifted in the past year; the annual Product of the Year Awards are designed to provide a trusted resource to easily guide consumers to the best new products on the market. READ MORE
Four thousand consumers in Canada have voted to determine the 27 winners of the 2021 Product of the Year Canada awards. The program, which operates in 40 countries, recognizes manufacturers for quality and innovation. READ MORE
TORONTO, February 24, 2021 – Product of the Year Canada, the largest consumer-voted award for product innovation, proudly announces the 27 winners of the 2021 Product of the Year Awards. Chosen by 4,000 Canadian shoppers in a national survey conducted by Kantar, a global leader in consumer research, each of the winning products has been awarded as the most innovative in their category by Product of the Year. Consumer shopping behaviour has rapidly shifted in the past year, and the annual Product of the Year Awards provides a trusted resource to easily guide consumers to the best new products on the market. With heightened online purchasing and decreased sampling opportunities, Product of the Year helps shoppers quickly cut through the clutter to save time and money with their distinctive red seal. “For all the obvious reasons, shoppers are spending less time in the supermarket than ever, but still crave new and innovative products to light up these difficult times. Because of this, we are more excited than ever to announce the 2021 Product of the Year winners and help shoppers find that ‘great new product’ when it matters most, however they do their shopping this year,” said Mike Nolan, Global CEO of Product of the Year Management. “What makes Product of the Year so trusted is our unique process, which gives shoppers the confidence that each product with our iconic red logo is backed by 4,000 Canadians. That’s a powerful advantage for our 2021 winners, as a Product of the […]