TORONTO, February 16, 2023 – Product of the Year Canada, the largest consumer-voted award for product innovation, is proud to announce the highly anticipated winners of the 2023 Product of the Year Awards. With winners across 25 distinct categories, the products are awarded Product of the Year for outstanding innovation through a national survey of 4,000 Canadian shoppers conducted by Kantar, a global leader in consumer research.
“Product of the Year is more valuable now than ever. The level of access consumers have to products today is unprecedented – far beyond retail aisles, they have DTC options, grocery delivery in the palm of their hands, and they can watch their favorite influencer review items they’re considering purchasing in real time,” notes Mike Nolan, Global CEO of Product of the Year Management. “Product of the Year is an established and increasingly relevant resource for CPG companies, helping their products stand out while showcasing their exceptional quality and innovation. The 2023 award winners further demonstrate the ever-evolving trends we are seeing in the Canadian market and as a company we’re thrilled to be at the forefront of recognizing these products for top performing function, design, packaging, or ingredients.”
With the distinctive Product of the Year red seal that is globally recognized as the vote of confidence from consumers themselves, shoppers can easily cut through the clutter and trust that these products demonstrate the utmost innovation in their respective categories.
From sustainability, personal care, household essentials to the latest food and beverage options and beyond, the winners of the 2023 Product of the Year Canada Award include:
Appetizers | Columbus Charcuterie Tasting Board – Hormel Canada
Appliances | Vida by PADERNO 12” Outdoor Gas Pizza Oven – Canadian Tire
Beauty | Garnier Vitamin C Brightening Serum – L’Oréal Canada
Better For You Snacks | Go Pure Soft Baked Oatmeal Bars – Biscuits Leclerc
Bread | Country Harvest Everything Bread – Wonderbrands
Breakfast Foods | All-Day Breakfast Mini Quick Cook Hash Brown Patties – Cavendish Farms
Cheese | Armstrong Cheese Mmmm….Bacon Natural Shredded Cheese – Saputo Dairy Products Canada
Cheese Snacks | Armstrong Cheese Combos – Saputo Dairy Products Canada
Chocolate | Caramilk Salted Caramel – Mondelez Canada
Crispy Appetizers | Western Family Tempura Fried Pickle Chips – Pattison Food Group
Dips | Renee’s Dips – The Kraft Heinz Company
Enhanced Water | Bai Antioxidant Infusion® – Keurig Dr Pepper Canada
Frozen Appetizers – Cheese Bites | Western Family Everything Bagel Bites – Pattison Food Group
Gluten-Free | Oreo Gluten Free – Mondelez Canada
Household Paper Product | Mouche Bamboo Facial Tissues – Mouche Inc.
Kitchenware & Cookware | KitchenAid Shave Ice Attachment for Stand Mixers – Whirlpool Canada
Mattress | TEMPUR-Align® Medium Mattress – Tempur-Pedic
Personal Care & Wellness | Dove Refillable Deodorant – Unilever
Plant-based Beverage | Silk Nextmilk – Danone Canada
Plant-based Cheese | Babybel® Plant-based – Fromageries Bel Canada
Prepared Foods | Longo’s Tahini Filled Falafel Bites – Longo Brothers Fruit Market
Snacking Crackers | Crispers Fiery Jalapeño – Mondelez Canada
Snacks | Chips Ahoy! Mashup – Mondelez Canada
Soups & Sauces | Cracker Barrel Cheese Sauce Kit – Lactalis Canada
Sustainable Product | Ziploc® Compostable Sandwich Bags – SC Johnson
The 2023 Product of the Year Canada winners will be highlighted nationally in a segment of The Morning Show on Global, on February 21 at 9:00 a.m., hosted by Carolyn MacKenzie and Jeff McArthur. In addition, the 2023 winners will be featured in a video pre-roll to run on GlobalTV app and ConnectedTV, across targeted content from some of Corus premium brands, such as Global Television, W Network, HGTV Canada, Food Network Canada, and Slice. Winning products will be part of a brand new campaign on Flipp, the one-stop marketplace for everyday savings and deals, and Elle Canada, the renowned fashion and lifestyle brand. Winners also receives premium coverage from EnsembleIQ, a premier business intelligence resource with revered publications, including Canadian Grocer and Convenience Store News Canada.
About Product of the Year:
Product of the Year is the largest consumer-voted award for product innovation. Established 35 years ago, POY currently operates in over 45 countries with the same purpose: guide consumers to the best products in their market and reward manufacturers for quality and innovation. Product of the Year winners are backed by the votes of 4,000 consumers in a national representative study conducted by research partner Kantar, a global leader in consumer research. The award is a powerful merchandising program for marketers proven to increase product sales, distribution, and awareness. Winning products announced in February of each year are included in Product of the Year’s national marketing program and receive the right to use the Product of the Year honor and logo in their own marketing and sales communications for two years. For more information, visit productoftheyear.ca.
Kantar is the world’s leading marketing data, insight, and consultancy company. We know more about how people live, feel, shop, vote, watch and post worldwide than any other company. Working across the entire sales and marketing lifecycle, we help brands uncover growth in an extraordinary world. Kantar is part of WPP and its services are employed by over half of the Fortune 500 companies in 100 countries.